We're obsessed with LaCroix. The lightly flavored sparkling water and soda-alternative is practically glued to our hands. It's so refreshing! The fake-French name makes us feel classy, while the can's funky design makes us feel trashy. It's a perfect mix of high and low brow. However, our enjoyment of it is anything but ironic.
We're also weirdly obsessed with the LaCroix cans. The cans are a brightly colored throwback to the early '90s, when over-the-top funky patterns were considered chic and not tacky. Gauche is good, and the LaCroix cans prove it.
We're not the only ones obsessed with LaCroix cans. The cans have inspired more art than a beautiful woman. This LaCroix can painting is reminiscent of Andy Warhol's Campbell Soup print. But at this point, LaCroix is waaaaay more iconic.
The LaCroix can has sparked a makeup trend. Honestly, we're suprised this hasn't happened sooner. LaCroix has been the go-to drink for Basics for as long as we can remember (which is only a few years back.) It was only a matter of time before they started replicating the colorful cans on their face. You are what you eat, right?
Recently, beauty influencer Markie Meghan posted a photo of a Berry flavor inspired look on Instagram. “When you just want to be a @lacroixwater SO BAD. There’s a trend of LaCroix inspired hair going around so here’s my LaCroix inspired FACE," wrote Meghan.
Painted with fuchsia and teal, Meghan's face is almost as metallic as the can itself. In order to fully capture the shine of the aluminum, Meghan poured glitter on the crown of her head. We actually kind of love it!
Now you can match your makeup to your naturally flavored sparkling water, just like you've always wanted! You wanted this, right? Makeup trends are trendy. LaCroix is trendy. This isn't just two trends mashed together, right?
And you can also get LaCroix-inspired hair to go with your LacCroix-inspired makeup. Just in case you wanted to shout your love for the sparkling water from the rooftops. The word, "extra," doesn't even begin to describe this look.
People won't know where your LaCroix can stops and you begin! It's like camouflage, but for a hipster backyard barbecue. You'll completely blend in with your surroundings, provided that you're surrounded by a giant display of LaCroix.
But the influence of the LaCroix can doesn't stop at hair and makeup. LaCroix cans have also served as the muse for countless Instagram photoshoots. It's like it's not even summer unless you and your friends take silly photos holding a Cucumber-Melon spritzer. It's summer. There's like literally nothing else for you to do all day except stack LaCroix cans into the same shape as the Eiffel Tower.
LaCroix cans have also made their way into epic grocery store displays. We know that the whole point of the display is to make you want to buy LaCroix. But honestly, the displays are so carefully put together, we don't want to ruin it by grabbing a case.
LaCroix has also made its way into fashion, giving Christian LaCroix a run for his money. These denim jackets 100% embody the early '90s aesthetic that LaCroix cans are going for. We want one, but in like an ironic way. They're so tacky they actually go past tacky and become cool again.
LaCroix has also inspired songs about the soda-alternative. Rapper Big Dipper penned an ode to his favorite sparkling beverage. "LaCroix Boi" is just as refreshing as the drink itself and worth a watch.